Zagats Rates WDW Fan Favorites

25 Apr

Just saw this in the Orlando Sentinel:

Zagat Walt Disney World Insider’s Guide, published today, is the latest among dozens of guidebooks about Walt Disney World, but may be the first to base ratings on the opinions of thousands of frequent customers.

Zagat surveyed 4,841 people by computer between Nov. 16 and Dec. 3. The average participant had been to Disney World 36 times. And 58 percent possessed annual or season passes.

I’ll bet many of us could have predicted the results of this survey; fans love Mickey Mouse and Magic Kingdom. And I wonder how their research methods differ from that of the Unofficial Guide to Walt Disney World, my longtime favorite guidebook.

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