As an Oswald fan, I’m glad to see his merchandise showing up in more places. I’m even willing to accept that his image is being updated with the times, much as Mickey doesn’t look like he did in the 1920’s anymore.
But I’ve gotta stop a moment and take note of the fact that Disney’s spinning some of this new merchandise not with the Epic Mickey 2 release, which makes sense, but rather with Oswald’s 85th birthday. Oswald was at Universal for 78 of those 85 years, and for most of that time he just sat in a vault alone.
Should we think of this 85th birthday celebration as a make-up party for all those milestones missed? Or is this a little bit like celebrating a 50th wedding anniversary, despite having been legally separated and living apart for 47 of those years?
All I’m sure of is this: There’s no such thing as a bad reason to watch an Oswald cartoon. So here’s one of my favorites: The Mechanical Cow. I’m especially enamored of the scene with the baby, which starts around 3:20.
I am thoroughly psyched about the upcoming appearance of Oswald the Lucky Rabbit in the Epic Mickey video game. A snippet from this week’s Jentasmic! column at StudiosCentral:
As Oswald was essentially locked up in a vault all this time, he had a little time to himself over the last many decades. So, he was never sanitized or prettied-up, like some of the other characters. Mickey himself started out rather mischievous (practially criminal in Plane Crazy, actually), but softened considerably as he became a corporate icon. Donald was created to take Mickey’s place as the cranky one, but even Donald just doesn’t get that edgy anymore. So, in bringing Oswald back, Disney’s got a character who simultaneously has an empty slate with most viewers, and a rowdy, frolicsome visual style.
Read the rest at StudiosCentral . . .
Now this is what I’m talking about, baby…Lucky Jeans is launching some merchandise featuring Oswald the Lucky Rabbit! I do wish they were doing actual jeans, but the t-shirts are cute. Shirts are available for both men (pictured) and women. (Thanks for the tip, Marissa!)
And yes, I would wear this with my lumbar pack in a New York minute, were I ever to find it on clearance somewhere. This girl’s gotta be both fashion-forward and budget conscious!
Guess I’ll be headed over to the Disney Store this weekend! I do believe I need an Oswald coffee cup, at a minimum.
Picture courtesy of Inside the Magic. Hat tip: The Disney Blog.
Aren’t these just the coolest shoes ever? Well, almost ever. I’ve got a pair of silver boots I bought in Montreal a couple years ago when I was at a professional retreat there, and those are arguably cuter, especially with my parachute pants . . . but I digress.
Amy posted the link to these shoes in my blog the other day, on my previous post about Oswald merch disappointing me so far, and I thought they were cool enough to merit their very own post. Sadly, I’m still disappointed . . . but only because it seems these shoes probably won’t be sold in the US. From Cool Hunting:
Taking cues from popular characters from childhood, this fun line includes Le Petit Prince who gets a pointy flat for winter. Oswald the Lucky Rabbit, the first-ever Disney character, stars on a special Ultragirl model that will first be sold at Colette in Paris before hitting Brazil.
Sadly, I don’t think I can justify a special trip to Paris (or Brazil) just to look for Oswald shoes. But that doesn’t mean I don’t want to! I do believe there’s a pretty little Disney park there, y’know. And really, there’s no such thing as a bad reason to go to Paris!
I’ve been anxiously awaiting Disney’s release of Oswald the Lucky Rabbit videos and merchandise ever since Disney traded away Al Michaels to get him back. And as I mentioned recently on this blog, the videos did not disappoint! But sadly, my first sighting of Oswald merchandise was a bit of a letdown. This afternoon at the Burlington mall, I spotted an Oswald poster stashed amongst various clearance items, on the floor at the Disney Store. Poor little rabbit! Doesn’t the prodigal son deserve a little better debut? When I was in the parks over the summer, most Cast Members didn’t seem to know who Oswald was . . . and there was nary an Oswald item to be found.
Now I’m even more glad that I picked up the Oswald DVD tin as soon as I could, as it included a nifty little button, included in the price of the set (bonus!). And I guess in the short term, my best bet for Oswald merchandise remains eBay and the various vintage movie nostalgia sellers. Hey Disney, how bout letting your Couture division see if they could whip up a nice watch or belt or somesuch?